The 2nd International Symposium on Business, Banking, Marketing and Economy (ISBBME 2013)

The 2nd International Symposium on Business, Banking, Marketing and Economy (ISBBME 2013) 6th to 8th December 2013 Taipei, Taiwan 2013 International Symposium on Business, Banking, Marketing and Economy (ISBBME 2013) aims to provide a forum for researchers, practitioners, and professionals from the industry, academia and government to discourse on research and development, professional practice in Business, Banking, Marketing and Economy. ISBBME 2013 will be held in Taipei, Taiwan during December 6-8, 2013. It is one of the leading international conferences for presenting novel and fundamental advances in the fields of Business, Banking, Marketing and Economy. It also serves to foster communication among researchers and practitioners working in a wide variety of scientific areas with a common interest in improving Business, Banking, Marketing and Economy. All submissions will be peer reviewed and evaluated based on originality, technical and/or research content/depth, correctness, relevance to conference, contributions, and readability. Submissions will be chosen based on technical merit, interest, applicability, and how well they fit a coherent and balanced technical program. All submitted articles should report original, previously unpublished research results, experimental or theoretical, and will be peer-reviewed. Articles submitted to the conference should meet these criteria and must not be under consideration for publication elsewhere. Enquiries: isbbme@isbbme.org Web address: http://www.isbbme.org/ Important Date Submission Deadline: September 15, 2013 Notification of Acceptance: October 1, 2013 Registration Deadline: October 25, 2013 2013 ISBBME Dates: December 6-8, 2013 Topics Business and Economy Business Administration International Enterprise Human resources Logistics Supply Chain Organizational Behavior Information Management Electronic Commerce Industry Innovation Corporate Governance Health Care Management Management The overall economy and economic growth Econometric models and test methods Hospitality and Tourism Economic theory and mathematical economy The public economy and economy of public health The environment, resources, and agricultural economy International economy and industry Economic analysis of family interactions The formation of human resources and market mechanisms Banking Management of financial institutions Accounting standards and regulations Accounting and Earnings Management Forensic Accounting and Fraud Banking crises and assurance Management Control Systems Financial accounting Accountability Environmental accounting Strategic Accounting Electronic crime Management accounting Social accounting Economics and Accounting Foreign exchange markets Regulations of financial markets Complexity in Business and Economics Monetary Economics and Finance Banking, Accounting and Finance Financial Services Management Applied Economic Studies Strategic Engineering Asset Management Business and Economics Engineering Financial Markets and Derivatives Law and finance Mergers and acquisitions Mutual funds management Marketing Product Marketing Pricing Distribution Brand Management Account-based Marketing Segmentation Strategy Marketing Operations Advertising Branding Direct Marketing Personal sales Sales Promotion Loyalty Marketing Mobile Marketing Internet Marketing Point of Sale Merchandise Digital Marketing In-game Advertising Visual Merchandising